In this podcast Exploration Local sat down with Andy Williamson, the Executive Director of the Outdoor Business Alliance, to talk about the $28 Billion Dollar Outdoor economy in the state of North Carolina, and how these mountains have made industry leaders…people who have made tools and equipment to perform in the wild, people who have rethought their purpose, and people whose dreams of starting their own outdoor gear company, outfitter, and guide service have been brought to life, as well as  communities of people who work hard to develop and protect WNC’s natural assets.