MADE X MTNS Launches “Made by Mountains, Loved By Locals” Campaign to Showcase Western North Carolina Outdoor Gear Companies and Retailers

Collaborative campaign spotlights makers and sellers of outdoor gear, and features outdoor recreation across the Western North Carolina region.

Old Fort Named in Outside Magazine 23 Best Places to Travel in 2024

Accessibility and variability of Gateway Trails, the connection to town, and local faves like Abbiocco Pizza, Whaley Farm Brewery, the Old Fort Bike Shop and GoGos Cinnamon Rolls are reasons why Outside Magazine named Old Fort a top place to visit in 2024.

Lightheart Gear Fleece Hoodie Named Best Fully Featured Micro-Grid Fleece for Backpacking by The Trek

Beloved by the thru-hiking community for garments that are made for hikers, by hikers, LightHeart Gear hit their mark with the Fleece Hoodie – a thoughtfully-designed fleece that incorporates many desired features into a reasonable 10-ounce package.

ENO Launches First Sunshade – the SunFly, An All-Inclusive Portable Shelter for Rain or Sun

ENO proudly unveils the SunFly Shade, a first for the brand. The SunFly leverages over two decades of tarp design expertise to deliver a waterproof canopy boasting UPF 30 protection and included telescoping poles for use in a variety of settings.

MTB Skills Factory Partners With Guest Coach: Jess Hana, @jessthemaker

If you are a mountain biker and on Instagram, chances are that you follow @jessthemaker. Jess makes some of the best funny videos about mountain biking that we can all relate to. Did you know that Jess is also a highly trained, experienced, and high quality skills instructor? We’re partnering with Jess to bring her coaching expertise (and humor) to offer this Intro to Drops clinic.

Vendor Registration Is FULL for the 9th Annual Get In Gear Fest

The Outdoor Business Alliance of WNC is excited to announce that registration for the 2024 Get In Gear Fest is full at 50+ vendors representing all facets of the Outdoor Industry in WNC. To join the waitlist, email:

Interested in sponsoring the largest Outdoor Industry Event in WNC? Contact Matt Godfrey:

Cognative MTB Holds First Ever Warehouse Sale at the Cognative Brew House

Join us for our first ever Warehouse Sale at the Cognative Brew House! We’ll be digging deep and cleaning out the warehouse with some crazy apparel deals. What to expect? In addition to factory seconds we’ll have full size runs of new jerseys, gloves, casual apparel, socks and more for both men and women with prices as low as $5!